Marketplaces Are Killing Your Growth: Here’s Why You Should Switch.
The growth of e-commerce in Indonesia is nothing short of remarkable. The market is expected to grow from USD 52.93 billion in 2023 to USD 86.81 billion by 2028, with a compound annual growth rate (CAGR) of 10.4% during this period (Mordor Intelligence) (McKinsey & Company). This surge is driven by increasing internet penetration, widespread…